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Academia

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Program Review

Better Conversations and Faster Decisions: Understanding Buyer Psychology

HEMJ (Higher Ed Marketing Journal)

DECEMBER 7, 2023

Thinking of students as “buyers” or “consumers” is a concept that might make academia squirm. In our digital age, every click, every web page, and every program review matters in buyer psychology. No two students follow the same path (nor should an institution’s personalization efforts , but that’s another article).

Higher Education

Higher Education Academia Program Review Institution

Addressing the Changing Perceptions of Higher Education: The Challenges in Public Perception and Exploring Solutions to Ensure Sustainability

The Change Leader, Inc.

JULY 20, 2023

In this article, we will explore the shift in public opinion regarding higher education, its challenges, and what higher ed needs to do to turn this perception around and ensure its sustainability. Programs periodically undergo a systemic review of the program outcomes (program assessment annually and program review every five years).

Higher Education

Higher Education Education Degree Academia

Better Conversations and Faster Decisions: Understanding Buyer Psychology

Addressing the Changing Perceptions of Higher Education: The Challenges in Public Perception and Exploring Solutions to Ensure Sustainability

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