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Hear EAB’s latest research on the characteristics of the adult learner market We’ve rounded up a few quick facts about adult learners—check them out below. Get more information For more on recruitingadult student populations, including graduate students, subscribe to the Professional and AdultEducation Blog.
Blogs 4 tactics to reach, recruit, and enroll “stealth shoppers” Insight from our newest research on marketing to graduate and adult students Based on our Office Hours with EAB podcast, Episode 144, How to Engage ‘Stealth Shoppers'. This year, our partners estimated that more like 80% of their prospects are stealth, on average.
Blogs Adult learners’ application behavior is changing—here’s how Insights from our new survey of 3,800+ graduate and adult learners As the demographics of prospective graduate students and adult learners change, so do students’ application preferences and behaviors. Here’s what we learned.
ASU has added several Spanish language marketing materials, including an En Espanol section on the university’s website, a comprehensive admissions piece, Spanish campus tours, and multiple recruitment pieces for academic programs. CSUN has put an infrastructure in place for faculty and staff recruitment, including equity review officers.
While many institutions follow a robust yield playbook for their undergraduate programs , I’ve found this isn’t always the case for graduate and adulteducation programs. Here’s how one university generated a 71% admit to enrollment rate Adults need reminders, too. Try these 4 strategies.
One of the reasons I love working with our partners to grow their graduate, online, and adult enrollment is because their programs are the center of higher ed’s mission and margin. Graduate and adult-serving programs provide the career-changing opportunities that can improve the lives of entire families.
Blogs Here’s how to engage your alumni and facilitate lifelong learning 8 tactics to benefit your alumni—and recruit more adult leaners Professional, continuing, and online leaders too often overlook one of the most fruitful recruitment pools: alumni, many of whom are excellent candidates as adult learners.
In my search for advanced degrees, nothing has concerned me more than the cost of graduate programs—especially when I can't seem to find any scholarship opportunities or proof of return on investment. The Do’s and Don’ts of Using TikTok for Recruitment Marketing Your future adult learners are digitally fluent, cost-aware, and brand-focused.
These scans typically address questions related to recruitment , retention, and revenue. Marketing and Recruitment. NTR can be calculated as Total Annual Tuition minus Discount/Scholarship. Internal and External Environmental Scan. The internal and external environmental scan is a major aspect of effective GEM planning.
Now, in my role as Managing Director in EAB’s Adult Learner Recruitment division, I consistently hear from our partners: how can I set goals at a time when enrollments are so in flux? You’ll also need to consider discounts, such as scholarships and grants. 2 emerging law school recruitment challenges – and how to address them.
Resource Sharing Otterbein University and Antioch University announced in 2022 a plan, to partner in providing graduate and adulteducation programs. Also in 2022, The Southern Regional Education Board (SREB) unveiled the HBCU-MSI Course-Sharing Consortium , which allows these institutions to share online courses.
Resource Sharing Otterbein University and Antioch University announced in 2022 a plan, to partner in providing graduate and adulteducation programs. Also in 2022, The Southern Regional Education Board (SREB) unveiled the HBCU-MSI Course-Sharing Consortium , which allows these institutions to share online courses.
Higher education was not elitist. Public universities had free tuition and major private universities had extensive scholarships and student aid programs for facilitating access. Of course, this was not unanimous, but if you look at the cabinet, for instance, the first minister cabinet of Chavez were mostly recruited in universities.
Todd and Beth urge university leaders to make their school website more helpful to adult learners. They also advise leaders to ensure they offer adult students maximum flexibility in course modalities and to highlight scholarship and financial aid opportunities that will make returning to college more affordable.
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