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Reading Time: 8 minutes To stand out amidst competition, private schools must ensure their online presence is strong enough to attract prospective students and parents. While traditional marketing methods such as word-of-mouth and print advertising still hold value, digital visibility has become crucial to school enrollment.
Higher education is an engine for social and economic mobility. Hopefully, that will help policy makers reprioritize how funds are allocated to fuel that engine. By earning degrees and credentials, individuals are able to increase their earning potential. Unfortunately, access to higher education is often limited by cost.
Image: Boise State University opened its Micron Student Success Center earlier this year and will formally induct the space in April, offering a consolidation of resources for its engineering students to promote a sense of belonging and create a resource center. ’” explains JoAnn Lighty, dean of the College of Engineering.
The calls for more allocation has now led to Indias finance ministry allocating INR 20,000 crore (1.8bn) to the Department of Science and Technology to initiate a private sector-driven R&D development fund. A coalition between engineering and medical schools is now underway to drive innovation in medtech, stated Agarwal.
Reading Time: 10 minutes K-12 private schools face unique challenges when it comes to enrollment, including intense competition from other private and public schools, fluctuating demographic trends, and the high expectations of parents seeking the best educational environment for their children. Looking to increase student enrollment?
This simply means that having a social presence for your school is no longer open to debate, it is an absolute necessity. At Higher Education Marketing Agency , we have several years of experience helping schools navigate the social space, converting interest into enrollment, and producing positive outcomes for many schools.
Reading Time: 7 minutes Customer Relationship Management is one of the best tools schools have to enhance communication and engagement with students, parents, alumni, and staff. Understanding these metrics and how your school is performing can help you set realistic goals and address potential gaps. What Are CRM Metrics?
Now is an excellent time for K12 yellow school buses, college campus transportation, and public transit systems to transition to zero-emission electric buses instead of traditional gas or diesel-powered models. Decades ago, the reputation of school buses as gross polluters was well deserved. times fewer emissions.
The regulations propose a credit structure where students must earn 50% of their total credits in their major discipline, with the remaining credits allocated to skill-based courses, apprenticeships, or multidisciplinary subjects.
Reading Time: 10 minutes Although brand awareness is an essential component of any marketing strategy, it is common for schools to forget about it. This might be because schools don’t see themselves as brands, but a strategy to stand out is a must in a crowded school market.
This finding comes from the study “HBCU Enrollment and Longer-Term Outcomes,” by the Annenberg Institute for School Reform (AISR) at Brown University, an education research and reform institute focused on understanding the consequences of and reducing educational inequity. million Black students who took the SAT between 2004 and 2010.
Using data from the last decade collected by the National Center for Education Statistics that included over 15,200 students, the study looked for bachelor’s degree attainment at four-year institutions eight years after high school graduation. “It It is essential for institutional actors to understand how models perform for specific groups.
Reading Time: 10 minutes Effective landing pages can play a pivotal role in the success of your school’s enrollment efforts. As the digital gateway through which prospective students embark on their academic journey with your school, landing pages have the potential to be the driving force behind a thriving enrollment season.
With families and students searching online for the perfect summer experience, schools must stay ahead of the competition by adopting fresh, innovative methods. Local community websites, parenting blogs, and school newsletters are effective promotional channels. Source: Visual Arts Mississauga | TikTok 2.
Reading Time: 10 minutes Strong marketing strategies for schools are instrumental, especially for those looking to boost enrollment numbers, and effective lead generation is a key aspect. As both technology and student behaviors continue to evolve, digital advertising strategies for schools must be re-evaluated.
Reading Time: 9 minutes In today’s fast-paced digital age, leveraging social media video marketing is essential for schools to reach their prospects and gain visibility. Through storytelling, schools can show their unique offers, build emotional connections with their audiences, and establish themselves as leading institutions.
The legislators said that the legislation would combat the basic needs crisis by allocating funding to help students access nutritious food, safe and secure housing, mental and physical health care, high-quality and affordable childcare, technology, transportation, personal hygiene, and other necessities. “For
The Universities of Wisconsin (UW) Board of Regents rejected a deal that the school system had made with state Republicans to halt UW diversity efforts in exchange for funding and employee raises. 9 emergency meeting after school leaders had agreed on Dec. With this rejection from regents, all that money remains at a standstill.
With the growing complexity of search engine algorithms and the introduction of features like rich results and AI-driven content, it can be challenging for institutions to keep up. We will explore practical strategies that schools can adopt to keep up with these changes and strategically position themselves for long-term success.
While I do not intend to dispute the need to increase spending on higher education, I will argue that there is a pressing need to improve the formulae which we use to allocate funding across our sector. The remainder of the £2bn allocation is linked to a number of other research-related priorities.
recently allocated funding from its endowment to support seven faculty projects that will examine and address issues relevant to the surrounding population. Duke University is taking action to advance racial and social justice by investing in community-engaged research. The private university in Durham, N.C.,
Through the assessment process, an institution can identify its risks and opportunities, allowing it to make informed decisions about its resource and investment allocations and strategic direction. A Program Viability Assessment can be used for both current and potential new programs. Heres why program viability matters.
It is essential to recognize that these numbers are not isolated incidents but rather part of a systemic pattern that fuels the school-to-prison pipeline. The school-to-prison pipeline is a concerning trend that funnels students, particularly those in marginalized communities, from schools into the criminal justice system.
Two Tennessee state lawmakers want the University of Memphis to become its own school district, seeing that it already houses a high-performing elementary, middle and high school on its campus. In their place would be the university’s Board of Trustees, who’d have greater influence as a school board.
Let’s break it down further — or should I say, dig deeper — to see if this approach is right for your school. Why Going Deep Is More Effective In higher education, the smart, strategic allocation of resources is crucial. The “go deep” method might not be the most popular, but in my experience, it’s often the most effective.
Schools engaging in recruiting international students are not only working towards their growth and success but also playing a vital role in fostering global citizenship and cultural exchange. However, schools needing more resources and strategies may need help navigating the competitive educational landscape to attract qualified prospects.
Reading Time: 10 minutes As the new academic year approaches, schools and educational institutions must gear up for their back-to-school marketing campaigns. Ensuring a strong marketing push can help schools attract, engage, and enroll students more efficiently. Need to kickstart your back-to-school marketing campaign?
A data-driven marketing strategy for your school means a better understanding of market trends, how to improve the student experience, potential for personalization, and a competitive edge. With this in mind, how can you ensure that you can continue to access the data you need to reach marketing objectives for your school?
Interested community members could tap into the database and see what programs their local institution is running, how they are supporting marginalized individuals, across race, gender, sexual orientation, disability, and veteran status, follow the pipeline from pre-school to postgraduate degrees. asked Byrd.
A data-driven marketing strategy for your school means a better understanding of market trends, how to improve the student experience, potential for personalization, and a competitive edge. With this in mind, how can you ensure that you can continue to access the data you need to reach marketing objectives for your school?
“It’s kind of like in medical school when they talk about the ‘half-life of knowledge.’ ’ The medical school dean tells graduates, ‘In five years, half of what we tell you will turn out to be false,’” said Alexei Efros, computer science professor at the University of California, Berkeley.
Retention efforts Morgan State is currently number one in the United States in producing Black electrical engineers and civil engineers, Wilson notes. At that time, they transition to either a professional advisor in their school or major or mostly to faculty advisement.” million has been allocated to start the new college.
A National Science Foundation (NSF) report found that the Department of Defense’s Federal allocation of colleges’ science and engineering programs topped over $2.5 Funding to Johns Hopkins University, Georgia Institute of Technology and Penn State University comprised more than half of the Defense’s allocation.
” The earmarks for individual projects ranged from $17,000 to the University of Maine system for technology equipment at its public service league aid clinic up to $76 million for the University of Alabama at Birmingham’s Heersink School of Medicine, according to the analysis. The average amount awarded for projects was $2.15
Search engine optimization (SEO) is a key piece of any institution’s lead generation strategy. Not having one places a school at a severe disadvantage in comparison with its competitors. Schools are spending hundreds of thousands of dollars per program for ad spend. Prioritize programs Not all programs are alike.
Search engine optimization (SEO) is an essential element of any institution’s lead generation strategy and is a core tactic that should be at the center of your digital marketing strategy. Almost all prospective (graduate and online) students begin their search on a search engine. Your competition is investing in SEO.
Tuskegee will now offer a bachelor's degree in aviation science with the flight option, which was recently accredited by the Southern Association of Colleges & Schools Commission on Colleges (SACSCOC). This initiative has received the support of Alabama Senator Katie Britt who supported a federal allocation of $6.7
23 January · Episode 191 Increase Graduate School Enrollment through Strategic Enrollment Management 40 Min · By Dr. Drumm McNaughton Strategic enrollment management (SEM) as a solution for growing graduate school enrollment in declining markets (e.g., Notably, the engineering field experienced a substantial 16.1%
About Our Podcast Guest Brent Miller is Business Leader for Higher Education at HED , one of the largest integrated architecture & engineering firms in the US. My guest today is Brent Miller, business leader for the higher education division at HED, one of the largest integrated architecture and engineering firms in the us.
Explore how our tailored digital marketing services can help you form an effective private school marketing strategy here. For example, a student interested in engineering should receive content highlighting your institution’s engineering programs, faculty achievements, and relevant campus events.
In fact, my colleagues who work with the Duke University Pratt School of Engineering recently sat down and developed a 10-step process that will help to ensure the success of their higher education marketing campaigns. How do you ensure the success of new program launches? You can also watch their presentation.)
This HEPI blog was kindly authored by Adam Lindgreen, Professor of Marketing at the Copenhagen Business School & Extraordinary Professor at the Gordon Institute of Business Science at Pretoria University , C. Anthony Di Benedetto, Professor of Marketing at Temple University, Pennsylvania.
In an article in The Conversation , Dr. Subhash Kak, the Oklahoma State University Regents Professor of Electrical and Computer Engineering, notes that lack of student demand resulted in the closing of 800 out of approximately 10,000 engineering colleges in India, and that approximately half of U.S.
The first perspective regards HE as a meritocratic, achievement-based system of stratification that selects and allocates individuals to societal roles based solely on their merit (in line with mile Durkheims theories).
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