HEPI

JANUARY 26, 2025

It wasnt so long ago that universities across the UK were rallying to preserve the graduate visa route, a vital lifeline for international students and higher education. The Graduate Outcomes Survey (GOS), while valuable, is insufficient to capture the global impact of UK higher education.

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Degree Empower Academia Computer Science 125

HEM (Higher Education Marketing)

JULY 24, 2024

One of the most effective yet often underutilized tools is blogging. As social media marketing has gained traction in recent years, many educational institutions wonder whether blogging is still a viable way to improve their brand awareness and boost enrollment. Start by determining the goals of your school’s blog.

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HEPI

FEBRUARY 10, 2025

Below, as the government considers higher education reform, Dr Brooke Storer-Church and Dr Kate Wicklow make the case for specialist higher education institutions and warn against the dangers of homogenisation. You can read that piece here.

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HEM (Higher Education Marketing)

DECEMBER 6, 2023

Over the past few years, school blogs have emerged as integral components of this endeavor, equipping educational institutions with invaluable resources to elevate their communication, foster engagement, and cultivate a sense of community. What Is a School Blog? Need help developing a content strategy for your school?

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Schooling Engineering Education Advise 104

The Chronicle of Higher Education

MAY 10, 2023

of Iowa research engineer, and two Iowa state senators, Dan Zumbach (left) and Tom Shipley (right) A recent saga illustrates how tough the climate for environmental researchers can be in a state dominated by the agriculture industry.

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HEPI

NOVEMBER 7, 2024

This HEPI blog was kindly authored by Simona Bizzozero, Chair, QS Reimagine Education Awards & Conference. The rapid advancement of generative AI is reshaping higher education, offering immense potential while also presenting complex challenges. This shift reflects the rising appeal of AI-related fields.

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Higher Education Policy Education Computer Science 119

HEPI

MARCH 6, 2025

John List To tackle inequality in higher education, we need scalable interventions. Interventions in higher education are frequently designed at either the module or school level, with the intention to eventually scale up. Put simply: you can only change the world at scale.

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Engineering Academia Higher Education Guidance 73

Inside Higher Ed

JANUARY 8, 2023

Blog: Learning Innovation In a recent Bloomberg column, Tyler Cowen offers his diagnosis of what ails higher education. ” What does Cowen worry about when he worries about higher ed? Nothing about the shift of higher education from a public to a private good? Nothing about public disinvestment?

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Higher Education Computer Science Academia Education 107

HEPI

JULY 18, 2024

This blog was kindly authored for HEPI by Annabelle Earps , Digital PR Manager at The Workplace Depot. This raises an important question: should higher education courses in marketing and PR adapt to this digital era to better prepare students for the specific demands of this industry?

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Higher Education Education Disadvantaged Academia 109

HEPI

MARCH 16, 2025

This HEPI blog was kindly authored by colleagues at the German Embassy in London and the German Academic Exchange Service (DAAD). The case for German is even stronger, as it is the most sought-after foreign language among UK employers and a key language in fields such as science, engineering, finance, and international relations.

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Liaison International

JANUARY 31, 2025

As higher education institutions face shrinking pools of applicants and increased competition, the ability to deliver targeted, meaningful engagement is more critical than ever. Jess Lanning began her career in higher education at a private university where she served as director of enrollment marketing on a record enrollment team.

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Recruitment Humanities Technology Engineering 71

HEPI

OCTOBER 17, 2024

This blog was kindly authored for HEPI by Victoria Moody, Director of Higher Education and Research at Jisc. Get our updates via email Enter your email address to subscribe to this blog and receive notifications of new posts by email. This type of ‘federated’ system can help transform the UK research sector.

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Engineering Arts And Sciences Technology Facilities 109

HEPI

JULY 9, 2024

This HEPI blog was kindly authored by Ruth Arnold , Director of External Affairs at Study Group. For higher education, a political affairs reset began long before the polls concluded. And so it is decided. After weeks of debates and polls, elephant traps and memes, the election is over. It’s been a long wait.

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Higher Education Education Arts And Sciences Policy 142

HEM (Higher Education Marketing)

FEBRUARY 14, 2024

Reading Time: 8 minutes With students’ increasing reliance on digital platforms for information and decision-making, it is no surprise that search engine optimization (SEO) has become one of the most critical aspects of education marketing today. But you might wonder, “ What is SEO in education? ” Get in touch with us today.

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HEM (Higher Education Marketing)

OCTOBER 30, 2024

Idea 4: Search Engine Marketing (SEM) with a Focus on Long-Tail Keywords Search engine marketing (SEM) is another essential strategy when advertising for schools. Example: In the metadata of Randolph-Macon Academy’s blog, the title and meta description have been optimized using the long-tail keyword ‘military boarding school’.

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Schooling Engineering Liberal Arts Organization 105

Edu Alliance Journal

JANUARY 27, 2025

January 27, 2025 It has been two years since I last wrote a blog post for the Edu Alliance Journal. At 74, I still have ideas to share and contributions to make in the field of higher education. Urbana had been an integral part of the community since 1850, serving as a significant economic engine. Hoke has a B.A.

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College Deans Higher Education University Administration 98

HEMJ (Higher Ed Marketing Journal)

JULY 16, 2024

In the context of higher education, modern learners are a quick Google search away from answers to their most pressing questions. The secret lies in a not-so-secret acronym: SEO, or search engine optimization. What Are Higher Education Keywords ? Why Is SEO Important in Higher Ed Marketing?

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Higher Education Education Engineering Degree 90

Faculty Focus

JANUARY 29, 2023

As we look to the future of higher education, blended learning might be the model students need as they navigate an ever-changing and ever-challenging world. But, what does the strategic combination of online and in-person instruction really look like in higher education? 2019; Vallée et al.,

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HEM (Higher Education Marketing)

JANUARY 8, 2025

At its core, education marketing is about building trust, showcasing value, and creating meaningful connections that align an institutions offerings with the goals of its audience. Navigating Changing Search Landscapes The rise of AI-powered search engines like Google Gemini and ChatGPT is reshaping how users seek information.

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Education Technology Engineering Schooling 105

HEPI

MARCH 30, 2025

University Alliance, and I suspect most of the higher education sector, has some sympathy with the PM on this at least when it comes to higher education regulation. We need to be clear here that regulating higher education is important. We have nothing resembling the Office for Students.

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Higher Education Degree Engineering Education 65

HEPI

DECEMBER 2, 2024

And yet my first act after I arrived home was to defend to a BBC investigative journalist the journey of people just like me who had travelled halfway across the world to spend their family’s money in that most precious of investments, a global education. Our students become engineers and doctors, business leaders and lawyers.

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Education Engineering Provost Educational Systems 115

UIA (University Innovation Alliance)

DECEMBER 11, 2024

Innovating Together: 6 Essential Episodes for Higher Education Leaders Elana Thu, 12/12/2024 - 06:25 Image Blog Post Higher Ed Leadership Inside Higher Ed Weekly Wisdom Its been another great year for the University Innovation Alliance (UIA), and were happy to share our top six episodes from the Innovating Together Podcast.

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HEM (Higher Education Marketing)

JANUARY 15, 2025

At Higher Education Marketing, weve spent years refining our approach to online student recruitment, and were excited to share ten proven strategies that can take your recruitment efforts from awareness to enrollment this year. In 2025, brochures and campus visits alone are no longer enough.

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Recruitment Students Schooling Engineering 104

Creatrix Campus

JULY 17, 2024

10 Ways to Enhance Online Reputation Using Higher Education Management Software Portal admin Thu, 07/18/2024 - 01:54 Institutions of higher learning may improve their online presence to better represent their values, mission, and culture. 10 Ways Higher Ed Management Software Boosts Your Institution's Online Reputation 1.

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HEMJ (Higher Ed Marketing Journal)

JANUARY 10, 2025

Fostering Interdepartmental Collaboration to Drive a More Effective and Engaging Student Journey Achieving success in your higher education marketing strategy requires seamless collaboration between your admissions and marketing teams to create a connected, consistent student journey experience. Contact us today to learn more.

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Empower Higher Education Institution Degree 81

HEM (Higher Education Marketing)

AUGUST 7, 2024

Reading Time: 12 minutes As we navigate through 2024, the landscape of higher education marketing is evolving at an unprecedented pace. At HEM, we have dedicated the past 15 years to helping educational institutions thrive through innovative and effective marketing solutions. Contact HEM today!

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Higher Education Education Facilities Recruitment 105

HEPI

JANUARY 27, 2025

This blog is by Jo Johnson, Executive Chairman of FutureLearn, a Member of the Council of the Dyson Institute of Engineering and Technology and a Visiting Professor of Kings College London. As I say, the OfS is under a statutory obligation, set out in the Higher Education and Research Act, to support choice and innovation in provision.

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Engineering Students Higher Education Disadvantaged 70

HEPI

FEBRUARY 12, 2025

By Darryll Bravenboer, Director of Apprenticeships and Professor of Higher Education and Skills, Middlesex University. The Health Education Consortium will work with NHS England to scale operations in partnership with NHS Trusts and Integrated Care Boards, co-designing programmes to meet their needs.

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Education Degree Higher Education Engineering 70

Liaison International

SEPTEMBER 25, 2023

Embracing new higher education technologies for the classroom as well as the application process will be the foundation of your engineering education program’s success. Fortunately, that higher education technology community already exists.

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Higher Education Engineering Education Technology 94

Kortext University Leaders' Blog

MARCH 8, 2023

Things are looking up… There have been positive trends and progress in promoting women’s leadership in higher education in recent years. But we’re not there yet. There is still a fair amount of work to be done. Women are underrepresented in senior leadership positions across all disciplines, with only 28.4%

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Leadership Higher Education Education Advocate 98

HEM (Higher Education Marketing)

MARCH 19, 2025

This blog explores ten of the best summer camp marketing strategies to ensure your program stands out. One of the most effective ways to promote your summer camp is by creating blog posts, videos, and articles about the benefits of attending your camp. Struggling with enrollment? This helps engage prospective attendees and parents.

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Engineering Schooling Organization Allocate 60

HEPI

DECEMBER 10, 2023

This blog was kindly authored for HEPI by Professor Antony C. Moss, Pro Vice Chancellor Education and Student Experience, London South Bank University and Chair, London Uni Connect. To the contrary, the Committee were unequivocal that “the current model for funding higher education is unsustainable”.

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Liaison International

JANUARY 2, 2025

For todays higher education institutions, attracting the right students is more important than reaching a high volume of applicants. Liaisons tools empower colleges to use predictive analytics, real-time engagement, and tailored outreach to attract and retain students who are well-suited to their programs. The result?

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Recruitment Students Retention Model 91

Liaison International

NOVEMBER 14, 2024

The rise of deep data analytics and CRM-enabled communications has highlighted the need to develop more personalized, focused, and data-informed strategies to recruit, retain, and support students in a market that continues to question the value of a higher education more than ever before.

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Model Recruitment Retention Institution 88

Inside Higher Ed

DECEMBER 23, 2022

Blog: Higher Ed Gamma The past’s meaning only becomes clear in hindsight. This is the case in politics, but it’s also true in higher education. Shifts in demography, the economy and cultural values have far greater influence than the stories that dot the higher ed press. What might we see?

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Higher Education Education Arts And Sciences Faculty 117

Liaison International

DECEMBER 4, 2024

Anchor Your Strategy in Data, Not Familiar Tactics In today’s higher education marketing, there’s a delicate balance between the familiar comfort of past successes and the demands of a data-driven, performance-oriented strategy. Jess now serves as a Director of Digital Strategy at Liaison and we are very lucky to have her!

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Allocate Engineering Organization Higher Education 76

Helix Education

FEBRUARY 22, 2024

In fact, according to RNL’s 2023 E-Expectations Trend Report , college and university websites are the single most utilized resource for students—and 58 percent of undergraduate students use search engines to find a college’s website. For all of these reasons, quality web content should be a priority for any higher ed marketing team.

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Humanities Higher Education Engineering Education 98