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The Right Foot of HigherEducation Marketing Colleges and universities tend to rely too heavily on their right foot. If they’re considering a graduate or continuingeducation program, they may have even attended the school as undergraduates. It compels us to keep experimenting to continually grow.
What do highereducation leaders worry about the most? I recently hosted an interactive event bringing together leaders and pioneers in the highereducation community for an evening of discussion on an important and relevant topic: Reflections & Predictions. What gives them hope for the future of our field?
MindMax is committed to being at the forefront of emerging trends in highereducation marketing and engagement. Key HigherEducation Trends in Enrollment Enrollment trends look different in the post-pandemic landscape than they did pre-2020. While the traditional highereducation market consists of 19.4
Continuingeducation programs, which institutions are using to create lifelong learning modalities for working adults and retirees, are continuing to catch fire nationwide, according to a new report by Modern Campus. The State of ContinuingEducation 2024 Report was made in collaboration with The EvoLLLution and UPCEA.
So what’s on the horizon for executive education? I recently hosted an interactive panel with Chief Learning Officers to discuss this issue with leaders in the highereducation community. Dean of the Division of ContinuingEducation and University Extension, Harvard University. Steve Mostyn.
I recently hosted over a dozen highereducation leaders from across the country to discuss the topic of compassionate reenrollment, led by J. Kim McNutt and Lynda Swanson Wilson of the College of Extended & International Education at California State University, Dominguez Hills (CSUDH). It’s the right thing to do.
Highereducation has an incredible opportunity to court an ever-increasing number of adult learners returning to school to update their skills or change careers altogether. The student demographic has changed. Are you making the most of this opportunity?
confidence in highereducation spotlights a chilling drop in public trust. This nearly evenly split public opinion—almost as many Americans distrust highereducation about as much as they trust it—crystallizes the case for better branding. The post Public Trust in HigherEducation is Plummeting, A Serious Brand Problem.
California community college presidents and chancellors are spending less time in their roles while the leadership ranks are becoming increasingly diverse, highlighting Dr. Larry Galizio both challenges and progress in the nation's largest public highereducation system.
Her work not only impacts her students but also contributes to broader educational policies and practices aimed at fostering inclusive and equitable learning environments. “Educational Accessibility and Upward Mobility.” ” Journal of HigherEducation 92, no. ” Education Policy Journal 28, no.
Along with CDLRA, we are grateful to the Online Learning Consortium (OLC), Quality Matters, and the University Professional and ContinuingEducation Association (UPCEA) for their assistance in soliciting respondents and disseminating the results. The post The Shift in Digital Learning Modalities: Is HigherEducation Ready?
You might be wondering why someone like me, whose company focuses on highereducation marketing and enrollment , would attend a K-12 conference. MindMax shares this focus on creating pathways , in the context of continuingeducation and higher ed. But that’s not the only issue.
Professional continuingeducation looked particularly enticing to colleges and universities in the wake of the pandemic and the staggering enrollment numbers that followed. The post Despite high interest, continuingeducation programs are sputtering appeared first on University Business.
Her work not only impacts her students but also contributes to broader educational policies and practices aimed at fostering inclusive and equitable learning environments. “Educational Accessibility and Upward Mobility.” ” Journal of HigherEducation 92, no. ” Education Policy Journal 28, no.
Highereducation marketing teams must account for these distinctions when planning digital initiatives. Credits can often be transferred to a Master’s program, making certificate programs a desirable first step toward continuingeducation for many people. They generally won’t even need to fill out an application.
. “This partnership is about more than just financial support its about widening participation, enhancing retention, and reinforcing the UKs status as a premier global education hub,” Sudhanshu added.
The University of North Florida is bucking declining college enrollment trends in highereducation, and John Kantner, University of North Florida senior associate provost of faculty and research, credits some of this growth to its focus on continuingeducation (CE) programs.
Recent highereducation trends have made it clear that now more than ever, colleges and universities must have successful strategies for engaging adult learners. If highereducation institutions wish to successfully expand adult learning programs, they must embrace and convey a compelling value proposition.
IBCS offers two tracks: a graduate theology program for future church leaders and a continuingeducation track for lay people seeking deeper faith formation. Joseph Ferrara, senior vice president and chief of staff at Georgetown University, said that he is excited about the schools continued partnership with Xavier University.
The need for collaboration in highereducation — particularly between universities and employers — continues to grow. Employer collaborations in highereducation can benefit universities in several ways. Employer collaborations in highereducation are an excellent option for dealing with these shortages.
Education for a Lifetime How one university turned a struggling enterprise into a $6 million lifelong learning powerhouse A decade ago, the University of South Floridas ContinuingEducation program was by all accounts a financial burden. Then part of USFs Innovative Education division, the unit was losing $60,000 a year.
These days, the majority of employers are aware of microcredentials and other non-degree credentials, according to a new study from Collegis Education and UPCEA, the association for highereducation professionals in online and continuingeducation.
Career pathways, as defined by SREB in the report, require six key elements: alignment, data analysis, college and career readiness, stackable credentials, systems of guidance and support and continuingeducation and career advancement.
s legacy through the Martin Luther King Day symposium, an academic credit workshop where both students can earn academic or continuingeducation credits for their participation in the event.The course is offered at no additional cost, regardless of a students credit load. The college now commemorates Dr. Martin Luther King Jr.'s
In December 2023, the Library, Archive & Open Research Services (LAORS) team at the London School of Hygiene & Tropical Medicine (LSHTM) were crowned ‘Outstanding Library Team’ at the prestigious Times HigherEducation Awards. To find out more about the London School of Hygiene and Tropical Medicine Open Access Press, tap here.
In a panel discussion at the event, experts discussed the role that highereducation institutions play in providing lifelong learning and teaching in-demand skills. . A large part of it is because the government has pushed this as a major theme and agenda in Singapore for upskilling and reskilling the workforce. “And
” “I think we’re going to see schools shift to more non-degree, continuingeducation courses. “It’s not only about supporting alternative forms of education, but how do we credential them? ” U.S. We’re totally at the tip of the iceberg.”
The writing is on the wall for highereducation to revamp its curriculum to win the next cohort of students. The report is the byproduct of a convening between stakeholders in highereducation, workforce, philanthropy and policy this past summer. Such participants included Loyola University (La.),
A Fundamental Rethink of the HigherEducation Business Model In the rapidly evolving landscape of highereducation, institutions must embrace educational innovation and strategic adaptation to change. Nowhere more evident was this in the growth of online education.
Despite newfound skepticism in highereducation, leaders have a well of data to back up their faith in the sector. It’s up to highereducation institutions to prove their worth. Students have diverse education needs — and your institutions should offer a range of learning options to meet them.
This is a critical time to shape the future of public higher and continuingeducation in Vermont, as highereducation rapidly evolves and changes across the country,” Mauch said in a press release. In her new position, she will oversee Vermont State University (VTSU) and the Community College of Vermont.
Highereducation is at a crossroads that demands immediate action: We must innovate with new revenue streams or face the adverse effects of an impending enrollment cliff. Operating with healthy double lungs, our institutions can adapt to changing market conditions as we enter a new era of highereducation.
The traditional highereducation pathway used to look something like a long cross-country trip on a series of highways. And why is it so critical for higher ed institutions to understand and adapt to that landscape? Examining Changing Attitudes about Work The role work plays in society has always influenced highereducation.
Lemheney, vice president and executive director of Muhlenberg’s Division of Graduate and ContinuingEducation. “We Muhlenberg’s new program joins a growing number of DEI certificate and degree programs offered by businesses and, increasingly, institutions of highereducation, experts said. As the U.S.
Highereducation institutions don’t always make the most rational decisions from a business perspective. MindMax approaches each highereducation marketing engagement with this challenge top of mind. And that’s okay. It’s something I’ve come to terms with over my 15 years working with non-profit colleges and universities.
ESOL is housed in the school’s Adult ContinuingEducation (ACE) division. Students at LaGuardia Community College in Long Island City, NY. Students at LaGuardia represent over 130 countries, and many students come to the school to take advantage of their English to Speakers of Other Languages (ESOL) program, the largest in the city.
Career Readiness has become a valued currency in todays highereducation sector, not only because it helps ease entry into the workforce but also serves to more deeply bind education with employment. Journal of Applied Learning in HigherEducation, 1 (1), 25-48. link] National Center for Education Statistics.
Read next: 5 SEO For HigherEducation Tips to Boost Your Traffic Adult learner and college student persona examples Henry the Healthcare Student Henry the Healthcare Student is in his mid-twenties to early thirties, and has likely been out of school for a few years. Ready to increase your enrollment yield? Contact us today.
Traditionally, our new student numbers are very strong, and theyre strong once again this year, and the continuing students retention numbers lag, but this semester were seeing that our continuing students have increases year over year, Hlavenka said. Thats a really encouraging sign.
Alternative non-degree credentials are slowly becoming highereducation’s hottest learning modality. Despite this well of opportunity for highereducation to capitalize on offering employee development opportunities, company-highereducation partnerships are falling off and are losing ground to private providers.
highereducation institutions, fall 2022 dual enrollment at two-year colleges grew by 11.5%. If implemented carefully, these programs can attract and retain traditionally underserved student populations, offering equitable access to highereducation and giving students a chance to realize they can succeed in college.
Our jobs in HEIs are not to sell, but to educate, so why do we continue to insist that consumers buy the full product, when in fact they may only need a portion of the offer? But do we offer smaller portions in highereducation? How did I challenge my valuation of ContinuingEducation?
Dallas College has served and educated more than 3 million students. As one of the largest colleges in Texas, our courses include 83,000 credit and 25,000 continuingeducation students. Students’ Journey at HigherEducation Institutions. About Dallas College.
She holds a bachelor’s degree in communication studies, a master’s in adult and continuingeducation, and a Ph.D. in highereducation from Virginia Tech. Debbie Day Debbie Day has been appointed associate vice president for presidential priorities in the Advancement Division at Virginia Tech.
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