Sat.May 25, 2019 - Fri.May 31, 2019

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Data-Informed College Decisions: Students Deserve Clear, Consistent, and Complete Financial Aid Offers

IHEP

by: Tim Kinoshita. Earlier this month, millions of students nationwide made the life-changing decision to attend college. For these students and their families, enrolling in school is the culmination of years of hard work and determination, and these students have much to celebrate. Unfortunately, recent research suggests that many students are not provided clear, concise, and accurate information they need to fully understand the financial implications of the choices they have made.

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Utilizing Existing Campus-Wide Assessments and Measures in Your Curricular Approach

Paul Gordon Brown

As one of the essential elements of a curricular approach, assessment should occur at all levels of your curriculum. This includes on-the-ground assessment of individual learning activities, but also broader based assessment of overall curriculum effectiveness. One way of achieving this broader-based assessment is to utilize data collection instruments you may already be using and assessment data you may already be collecting.

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Chatbots: Your College’s Virtual Ambassador

Austin Williams

Thanks to our daily usage of the internet, it’s nearly impossible to have never encountered a chatbot. In fact, they’ve become so ubiquitous that you probably don’t even recognize them unless you need to interact with one. When they first emerged on the market, they were either a nuisance you immediately minimized or a form of mindless amusement (as anyone who spent hours harassing AIM’s SmarterChild bot can attest).

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The Best Metrics For ‘Pull’ Sales Promotion

University Marketing Blog

Pull promotions target the consumer and aim to change there behaviour. Successful sales promotion that focus on using a ‘pull approach’ seek to gain new customers, increase the frequency or way in which existing customers purchase the product, all of which aiming to increase demand and therefore sales (Bendle et al. 2016). Baseline Sales aims to measure regular sales activities from period to period to view trends in sales patterns to ensure if there is improvement in sales, it is du

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Understanding the Social Change Model of Leadership (SCM): Igniting Students’ Academic Development P

The article addresses the Social Change Model of Leadership Development. It elucidates the SMC background, key assumptions, and the main pillars of the model to form a a change agent who could be helpful with institutional in-service delivery.

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Through the Lens of an iPhone: Paris, France

Paul Gordon Brown

The following iPhoneography photos were taken during my trips to Paris, France See also: Through the Lens of an iPhone: The Louvre Through the Lens of an iPhone: Versailles, France Eiffel Tower Les Invalides Catacombs Sacre Coeur Centre Pompidou Musee d’Orsay Paris Opera iPhoneography is the art of creating photos with an Apple iPhone. This is a style of mobile photography that differs from other forms of digital photography in that images are both shot and processed entirely on the iOS de

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Through the Lens of an iPhone: The Louvre

Paul Gordon Brown

The following iPhoneography photos were taken during my visits to The Louvre in Paris, France. See also: Through the Lens of an iPhone: Paris, France Through the Lens of an iPhone: Versailles, France iPhoneography is the art of creating photos with an Apple iPhone. This is a style of mobile photography that differs from other forms of digital photography in that images are both shot and processed entirely on the iOS device.

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Measurements for Push Promotion Marketing

University Marketing Blog

Push promotions are a method that focuses on the supply chain and offers incentives to get the product in front of the consumer rather than creating demand to pull the product through this supply chain (Bendle et al. 2016). When using this method of promotion there are some key metrics (or measurements) that Bendle et al. (2016) identifies as being most relevant for this style of promotional activity.