Higher Ed Data Stories
SEPTEMBER 30, 2021
(Note: I discovered that in IPEDS, Penn State Main Campus now reports with "The Pennsylvania State University" as one system. So when you'd look at things over time, Penn State would have data until 2018, and then The Penn.etc would show up in 2020. I found out Penn State main campus still reports its own data on the website, so I went there, and edited the IPEDS data by hand.
The Academic Designer
SEPTEMBER 30, 2021
What is a website host? And, how do you choose one for your personal academic website?
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CommCentered
SEPTEMBER 26, 2021
Higher Ed Branding in The Old Dominion. Vermont’s population is under one million people, nearing 640,000. It is a small state. But, despite its population, it still has 17 higher ed institutions. The brand marks representing these institutions fall within the typical trends you see in Higher Ed, although there are two solutions that stand out from the rest, listed below.
The Higher Ed Marketer
SEPTEMBER 27, 2021
Big universities have the luxury of spending $1M per year only on advertising. For smaller universities, that’s close to a tenth of our entire operating budget. But all universities have the exact same access to social media platforms. When a university president starts amplifying stories about the institution, think of it as free advertising that works.
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As Higher Ed institutions continue struggling with budget constraints and enrollment pressures, making smart decisions about technology is crucial. How do institutions enhance data security, optimize their tech stack and engage students effectively…all while managing limited resources? Bret Ingerman, former Vice President for Information Technology at Tallahassee State College, digs into these conundrums, exploring how Pathify offers solutions to enhance student engagement while giving instituti
Higher Ed Marketing Lab
OCTOBER 1, 2021
?. For the first time in history, four generations are working side by side in the workplace. As such, managers of multi-generational teams can find themselves navigating vastly different levels of experience, goals, life-stages, and views on workplace norms. In this episode, we breakdown the basics of generational theory and explore how it can inform our approach to managing teams in the modern higher education workplace.
The Higher Ed Marketer
SEPTEMBER 27, 2021
Big universities have the luxury of spending $1M per year only on advertising. For smaller universities, that’s close to a tenth of our entire operating budget. But all universities have the exact same access to social media platforms. When a university president starts amplifying stories about the institution, think of it as free advertising that works.
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