HEM (Higher Education Marketing)

APRIL 30, 2025

Reading Time: 12 minutes The year is 2025, and the influence of a rapidly evolving social media space in shaping education marketing campaigns is as critical as ever. This is why an active social media presence is a key part of today’s educational marketing campaigns.

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HEM (Higher Education Marketing)

JANUARY 15, 2025

At Higher Education Marketing, weve spent years refining our approach to online student recruitment, and were excited to share ten proven strategies that can take your recruitment efforts from awareness to enrollment this year. Optimizing your website and blog content for high-ranking keywords can drive organic traffic from search engines.

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The PIE News

MARCH 12, 2025

Institutions and agencies from the UK, Canada and other study destinations gathered at Gresham Global s Gresham Connect event in Dhaka to explore and strengthen partnerships in the region. The insightful discussions and shared ideas truly reflect our collective commitment to advancing global education.”

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Liaison International

JANUARY 31, 2025

As higher education institutions face shrinking pools of applicants and increased competition, the ability to deliver targeted, meaningful engagement is more critical than ever. If qualified students visit a program-specific webpage multiple times, marketers can automate follow-up emails with relevant resources or event invitations.

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HEM (Higher Education Marketing)

APRIL 9, 2025

These methods allow your institution to showcase real experiences, highlight student voices, and differentiate itself from competitors in an increasingly crowded educational landscape. The Unique Advantages of User-Generated Content in Education Marketing A key user-generated content advantage is its ability to build trust.

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HEM (Higher Education Marketing)

MARCH 5, 2025

The search engine as you know it is changing and adapting to these changes, with old methods and processes giving way to newer, more effective ones. While traditional Search Engine Optimization (SEO) remains essential, Generative Engine Optimization (GEO) is emerging as a complementary strategy for AI-driven search experiences.

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HEM (Higher Education Marketing)

OCTOBER 30, 2024

As a marketing agency with over 15 years of experience in educational marketing, we at HEM understand that school administrators and marketers face unique challenges when promoting their institutions. What is the role of advertisement in education? Reading Time: 10 minutes Do you need more school advertising ideas?

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Diverse: Issues in Higher Education

DECEMBER 9, 2022

Department of Education (ED) has launched an initiative to bolster science, technology, engineering, and mathematics (STEM) education nationally. Deputy Secretary of Education Cindy Marten. bringing together various groups to discuss STEM education. 7 in Washington, D.C.,

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HEPI

JANUARY 26, 2025

It wasnt so long ago that universities across the UK were rallying to preserve the graduate visa route, a vital lifeline for international students and higher education. Business and industry are competing internationally for talent and innovation, and as such, global employability and enterprise are an integral part of the education agenda.

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Diverse: Issues in Higher Education

NOVEMBER 6, 2024

He had been very excited to attend, until the week of the event. “We They shared their convictions with their two sons, including the importance of education and social service. It took him awhile to connect the dots from his passion to higher education. Williams, Jr., Williams, Jr. Dr. Dereck J. Rovaris, Sr.,

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HEPI

MARCH 16, 2025

The case for German is even stronger, as it is the most sought-after foreign language among UK employers and a key language in fields such as science, engineering, finance, and international relations. This highlights an alarming trend that could lead to further erosion of German language education in higher education institutions.

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The PIE News

MARCH 21, 2025

With Mark Carney sworn in as Canadas new Prime Minister, major education groups have urged the incoming cabinet to recognise international students’ vital role in the countrys economy. And so were letting down the people that we let in, quite frankly, Carney stated at a Cardus event a Christian non-partisan think tank in November.

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The PIE News

JUNE 26, 2024

But given the speed in which innovation now occurs, new courses risk being reactive to the events and trends of yesterday, rather than in anticipation of future demand of tomorrow. Thanks to today’s market dynamics and advances in technology, education can rarely keep pace with innovation. Some old terms can become refashioned.

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Faculty Focus

APRIL 27, 2025

With funding from the National Science Foundations Scholarships in Science, Technology, Engineering, and Math (NSF S-STEM) program, we provide scholarships and support students with co-curricular activities to enhance their educational experience.

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The PIE News

MAY 29, 2024

At the same time, they are seeking a forum for supporting ongoing multi-sectoral dialogue to create a stable, “no surprises” planning and policy environment for international education. “To look at our labour market short-term to long-term, that level of social engineering or planning is very difficult.

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HEM (Higher Education Marketing)

APRIL 17, 2024

Search Engine Optimization remains critical for reaching potential students, faculty, and researchers. This comprehensive guide delves into the most effective university SEO strategies, exploring the nuances of effective educational marketing in the digital landscape.

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The PIE News

MARCH 4, 2025

On August 1 last year, City, University of London formally merged with St Georges, University of London, creating a powerful multi-faculty institution with a distinctive focus on professional education and research at the frontier of practice. For staff and students, City St Georges will be an exciting place to study and to work.

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University Business

APRIL 21, 2025

Students preparing for life at sea are projected to make the highest ROI on their bachelor’s degrees from a public college or university over the span of their career, according to an updated database from the Center on Education and the Workforce at Georgetown University. Take the UB survey: What kind of event are you excited about?

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HEM (Higher Education Marketing)

MARCH 12, 2025

Reading Time: 9 minutes With your experience in the education field, you likely understand the benefits of cultivating strong relationships with current members of your school community. This engagement can take many forms, from mentorship opportunities and career support to networking events and fundraising initiatives.

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Organization Recruitment Schooling Guidance 74

Diverse: Issues in Higher Education

OCTOBER 20, 2023

While working at AT&T as an engineer, she joined the company’s group for Hispanic employees and was asked to go speak to a class of middle school students in Newark, New Jersey. One of the biggest holes that we had in this educational pipeline was the validation, the exposure to role models,” she says. She gladly agreed.

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University Business

DECEMBER 5, 2022

Educational institutions are in dire need of cybersecurity professionals as criminal organizations continue to set their sights on the education sector. The Cybersecurity and Infrastructure Security Agency recently announced the expansion of its cybersecurity education initiative to all 50 states. But what about higher ed?

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HEM (Higher Education Marketing)

JULY 31, 2024

Reading Time: 10 minutes K-12 private schools face unique challenges when it comes to enrollment, including intense competition from other private and public schools, fluctuating demographic trends, and the high expectations of parents seeking the best educational environment for their children.

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HEM (Higher Education Marketing)

MAY 7, 2025

Reading Time: 10 minutes The way higher institutions define and acknowledge student success in higher education today is changing rapidly. In this blog post, we’ll explore the true meaning of student success and what key metrics are best p laced to measure student success in higher education. Try the HEM Student Portal!

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Faculty Focus

JANUARY 29, 2023

In spring 2021, inspired by feedback from students, I redesigned my two undergraduate education courses as blended learning courses. As we look to the future of higher education, blended learning might be the model students need as they navigate an ever-changing and ever-challenging world. 2019; Vallée et al.,

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The PIE News

MARCH 31, 2025

Our focus extends beyond engineering, energy, and agriculture – we are also working on cultural initiatives, including monument preservation, architecture, and historical traditions, where Italy plays a leading role, he said. Italy and India share a strong commitment to maintaining cultural exchange and collaboration.

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HEM (Higher Education Marketing)

JULY 24, 2024

As social media marketing has gained traction in recent years, many educational institutions wonder whether blogging is still a viable way to improve their brand awareness and boost enrollment. The Strategic Role of Blogging in Education Marketing What is the role of educational content in a digital marketing strategy?

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HEM (Higher Education Marketing)

MARCH 27, 2024

Due to mounting concerns about internet security and user privacy, data collection presents a significant challenge for educational marketers, decreasing the reliability of tools like Cookies. This allows [schools] to send [student] interaction data directly to Meta and streamline the communication process.” How does a conversions API work?

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Diverse: Issues in Higher Education

JULY 19, 2023

However, he was curious about some aspects of science and engineering, so he decided he’d try community college. candidate in material science and engineering at the University of Central Florida. Gordon also presented at prestigious events such as NanoFlorida 2022, and NanoFlorida 2023.” Fast forward to 2023.

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HEM (Higher Education Marketing)

MARCH 27, 2024

Due to mounting concerns about internet security and user privacy, data collection presents a significant challenge for educational marketers, decreasing the reliability of tools like Cookies. This allows [schools] to send [student] interaction data directly to Meta and streamline the communication process.” How does a conversions API work?

Education 105

Education Schooling Allocate Recruitment 105

HEM (Higher Education Marketing)

SEPTEMBER 25, 2024

With the growing complexity of search engine algorithms and the introduction of features like rich results and AI-driven content, it can be challenging for institutions to keep up. To stay competitive during these developments, educational institutions must evolve how they create and share content online.

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Liaison International

JANUARY 17, 2025

In higher education marketing, effective communication starts with understanding that no single message fits every audience. Closing Thoughts In a time when higher education institutions are competing for shrinking pools of prospective students, a personalized approach to marketing is no longer optionalits essential.

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MindMax

JANUARY 5, 2023

Summer isn’t what it used to be for higher education institutions and their students. The history of summer programming at higher education institutions can be broken down into three distinct eras. In the past decade, higher education institutions have gradually shifted their perspectives to view the academic year more holistically.

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HEM (Higher Education Marketing)

AUGUST 7, 2024

Reading Time: 12 minutes As we navigate through 2024, the landscape of higher education marketing is evolving at an unprecedented pace. At HEM, we have dedicated the past 15 years to helping educational institutions thrive through innovative and effective marketing solutions. Contact HEM today!

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HEM (Higher Education Marketing)

OCTOBER 23, 2024

Reading Time: 14 minutes Before traditional media and search engines, schools relied primarily on their reputation to spread the word about their unique offerings. PPC ads offer a way for schools to reach students who use search engines and other media platforms, and then it does even more.

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The PIE News

OCTOBER 13, 2023

As education practitioners, we must consistently reimagine the delivery of secondary education and how it will meet the needs of both higher learning experiences, and of course, the future of work. Verified by PISA (Programme for International Student Assessment), the OSSD ranks second in high school programs internationally.

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The PIE News

JANUARY 18, 2024

Discover the allure of Ireland, a vibrant hub for education that beckons students with its unique blend of quality academics and affordability. In the academic year 2020/21, more than 25,000 international students embraced the enriching Irish educational experience, represent a close to 90% increase in numbers since 2007/08.

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Insight Into Diversity

APRIL 5, 2024

On Tuesday, April 2, the White House Initiative on Asian Americans, Native Hawaiians and Pacific Islanders (WHIAANHPI) hosted the nation’s first ever Asian American, Native Hawaiian and Pacific Islander (AANHPI) Higher Education Leadership Development Summit at University of California, Berkeley (UC Berkeley).

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