Better Conversations and Faster Decisions: Understanding Buyer Psychology
HEMJ (Higher Ed Marketing Journal)
DECEMBER 7, 2023
Navigating the Crossroads of Tradition and Modern Market Dynamics Colleges and universities have a long history of helping students transform their lives. Prospective students now approach higher education opportunities with the savvy and skepticism of seasoned buyers. We buy comfort food to combat stress and indulge in nostalgia.
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