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Joseph Morrison-Howe is an undergraduate Economics student at the University of Nottingham. In this weekend long read, he discusses the history of marketisation in higher education and considers whether applicants have enough information to make informed judgements about where and what they study.
Reading Time: 8 minutes Education marketing is poised for a transformative shift in 2025. As technological innovations accelerate and global competition intensifies, schools, colleges, and universities must adopt strategies that meet the evolving expectations of prospective students. What is education marketing? Lets explore!
Enhancing and modernizing the higher education student experience is a top priority for college and university administrators. This is something we at CDW Education have been hearing about for a while from our partners on university campuses. One bit of buzzy…
Genie, which the company Edvoy launched in September with “several millions of pounds” of investment, is an AI-powered search tool that helps students find the right university courses for them. And universities can also see benefits, he said. “It’s early stages. We’ve done it for last six months.
Today’s weekend reading was written by Dr Andrew Woon, Senior Lecturer in Strategic Management at Queen Mary, University of London. Generative AI is revolutionising industries, with education at the forefront of this transformation. Consequently, AI literacy has emerged as a foundational skill for careers and entrepreneurship.
In the aftermath of the Presidential election, a new report outlines the importance of colleges and universities prioritizing civic education. higher education institutions can strengthen democracy by prioritizing civic engagement and civic education in the student experience. released a white paper that outlines how U.S.
Improving accessibility for all learners, particularly those with cognitive or physical disabilities, is now a critical priority as higher education undergoes rapid transformation. With 66% of the global population now connected, according to Statista , education has shifted to online, on-demand, and hybrid formats.
This question drives our efforts to prepare proactively for the future, ensuring we continue to provide value and relevance to students, parents, universities, and stakeholders alike. AI will play a key role in offering personalised, multilingual services, delivering fast, accurate information without the hassle of lengthy searches.
Latino students are making pragmatic financial choices to pay for their education, and institutions are increasingly responding with tailored support, according to a comprehensive new report released today by Excelencia in Education. Brown, President of Excelencia in Education, in the report's foreword.
In her timely and important book Beyond Implicit and Explicit Bias: Strategies for Healing the Root Causes of Inequity in Education , Dr. ClauDean ChiNaka Kizart offers a comprehensive roadmap for educators committed to creating more equitable learning environments. The books greatest strength lies in its practicality.
CANCUN—What started off in 2014 as a simple idea, has blossomed into a major convening, drawing more than 700 educators from K-12 school districts and colleges and universities together to strategize and share best practices on how to tackle some of the most pressing issues facing urban schools around the globe. State University.
Morgan State University, Maryland's largest Historically Black University, is taking decisive action to address a concerning trend: the steady decline in Black male Dr. David K. University President Dr. David K. higher education institutions. Wilson enrollment.
North Star Promise provides free college tuition to help make education after high school possible for more Minnesota students and families,” is written on the Minnesota Office of Higher Education website. Francis-Begay, governing council chair for the National Institute for Native Leadership in Higher Education. Dr. Gresham D.
I usually start my answer with a statistic some find surprising: despite the headlines, post-high school educational attainment in the U.S. Educational accessibility is largely a policy choice and all of us must continue to advocate for greater accessibility of postsecondary education for all. and Is it really worth it?
Its part of a broader and troubling pattern: a sustained attack on scientific research, the public institutions that produce it, and the higher education system that trains the researchers behind it. As a sociology professor at a public university, Ive watched with concern as public trust in science and expertise has eroded.
Higher education institutions entrusted with students personal information and sensitive research data, and charged with ensuring regulatory compliance require comprehensive access management strategies.
In a bold move to address the stark underrepresentation of minorities and women in school district leadership, Southern University A&M College has established the Academy for Current and Aspiring Superintendents, a comprehensive program aimed at preparing the next generation of K-12 educational leaders.
Only a quarter of staff are satisfied with how their department tackles bullying and harassment, FoI requests reveal Only a quarter of staff at Cambridge University are satisfied with how their department tackles bullying and harassment, according to an internal survey seen by the Observer.
Department of Education announced this week that its Office of Federal Student Aid (FSA) will resume collections on defaulted federal student loans beginning Monday, May 5, 2025, ending a pause that has been in effect since March 2020. Secretary of Education Linda McMahon in the announcement. million borrowers owing more than $1.6
The issues closest to my heart—those that affect our students and education equity—are being largely ignored by the presidential candidates. Repeatedly, we call for “someone” to show us, through better education policy, that we are not forgotten.
The landscape of higher education has witnessed a significant shift in recent years, with an increasing number of students opting for nontraditional avenues to pursue their academic goals. This trend underscores the growing popularity of online education as a means of accessing higher education opportunities.
A new report released by The Education Trust titled, “Improving Titles III & V of the Higher Education Act to Better Serve Students of Color and Students from Low-Income Backgrounds” examines how Minority Serving Institutions (MSIs) receive funds related to Titles III and V of the Higher Education Act (HEA). Dr. Kayla C.
Social media is one of the most dynamic channels in your arsenal as an education marketer. For online and professional education providers, platforms like LinkedIn, Instagram, Facebook, X, and YouTube create spaces for past, current, and prospective learners to connect, share insights, and contribute to meaningful discussions in their fields.
The Southern Association of Colleges and Schools Commission on Colleges (SACSCOC) Board voted over the weekend to remove Saint Augustines University (SAU) from membership, following its annual meeting in Austin, Texas. The private historically Black university in Raleigh, N.C., vowed to appeal the decision.
W Kim Lee and Dr. Carolyn Stefanco hen the American Council on Education launched its Moving the Needle initiative over a decade ago to raise awareness about gender parity in higher education or lack thereof only 23% of college presidents or chancellors were women. Epps of Temple University and Dr. Orinthia T.
McMickens, Morris Thomas, and Calvin Hadley There is deep concern about the status of Black men in higher education. A recent report about the enrollment of Black men in postsecondary education indicates that Black men comprise 4.6% million students enrolled in colleges and universities. or a little over 850,000 of the 18.6
National Taiwan University (NTU), established in 1945, has evolved into a world-class institution with a rich legacy that dates back to its origins as the Taihoku Imperial University in 1928. Here, NTU reveals what makes it an exemplary higher education institution in a crowded market.
We need branding and marketing, I said when I came into the director of communications and marketing role at Rutgers University-Newark. With that focus, Rutgers University-Newark is thriving at a time when higher education institutions struggle with enrollment and a dramatically changed business environment. New market reality.
This year, education marketing will continue to evolve rapidly, and staying ahead means adapting to the latest trends, technologies, and audience expectations. As a school marketer or administrator, you have the opportunity to refresh your education marketing plan, making it more dynamic, personalized, and impactful. Contact HEM today!
The evolving landscape of diversity, equity, inclusion, and belonging (DEIB) in higher education is reshaping the role of Chief Diversity Officers (CDOs) (El-Amin, 2022b). The role of Chief Diversity Officers (CDOs) in higher education has undergone significant transformation over recent years (El-Amin, 2022b).
Rosan is Head of Educational Initiatives and Melissa is the Sciences Librarian, both at UNLV Libraries. “ The ACRL Information Literacy Immersion Program, usually referred to as Immersion, has been on hiatus since March 2020, when our facilitator team canceled the summer 2020 Immersion program because of the COVID-19 pandemic.
The traumas and challenges students bring with them to higher education need to inform how they are supported in transition, finds Jenny Shaw The post Opening universities’ doors wide enough to let students’ lives in appeared first on Wonkhe.
The intervening year would be considered a relatively small time period in a more regular higher education setting. We have recently commissioned a further YouGov survey to explore the motivations, emotions, and needs of over 2,200 students from 151 universities in the UK. Some students have concerns over academic integrity.
I recently read an instructive piece on the Educate Wiser website. In it, the author points out some of the limitations of ChatGPT that include: Generating inaccurate or unreliable information. Moreover, ChatGPT should not be the only source of information used in your academic work.
They have become so embedded within higher education that the idea of not checking the rankings before choosing a degree seems outlandish. We possibly place more importance on rankings in higher education than in any other area of life. ” Nat Smitobol is an admissions counsellor at the educational consultancy firm IvyWise.
By Matthew Boedy University of North Georgia police log from April 8, 2025 On April 8th our school had a gun incident that involved a student making threats against the campus. It took faculty speaking out in various ways to force the university to say more, information it kept from the campus on purpose. That is inaccurate.
Rema Reynolds Vassar In response to recent funding cuts caused by the shifting political landscape, the Center for Black Children in Education (CBCE) will host its "Call to Action" Virtual Convening on Thursday, March 13, bringing together educators, advocates, and thought leaders dedicated to advancing educational equity for Black children.
While Indian universities use a wide range of exams such as JEE, CUET, NEET, and more, in accordance with the courses they have to offer, many private institutions are increasingly favouring the SAT. We want to be a complementary piece to the education landscape in India.
On the eve of the release of HEPIs Student Generative AI Survey 2025 , HEPI hosted a roundtable dinner with the reports sponsor, Kortext , and invited guests to discuss the following essay question: How will AI change the university experience for the next generation? How do you select your information?
After establishing similar facilities in Singapore, Malaysia, the UAE, and Mauritius, Curtin University Colombo is the institution’s fifth global campus. According to Hayne, 2,500 Sri Lankan students have graduated from Curtin University since the early 2000s.
by Ourania Filippakou Open universities have long symbolised a radical departure from the exclusivity of conventional universities. Open universities, once heralded as radical interventions in knowledge production, now find themselves entangled in these struggles. This question is not merely academic; it is profoundly political.
There is a need for better public information about UK TNE students to raise their profile and ensure the quality of the education they receive, a report from the Higher Education Policy Institute (HEPI) sets out.
By Dr Tom Fryer ( @TomFryer4 ) Lecturer in Education at the University of Manchester, Professor Steven Jones ( @StevenJones_MCR ), Professor of Education at the University of Manchester, and Dr Bowen Zhang ( @charlzhang1996 ), Lecturer in Education at Durham University.
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