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Fast forward to today, and technological progress continues to accelerate. The impact of technological advancements and industrialisation is especially evident in the field of international student mobility. We are not alone in this mission to revolutionise the international recruitment space. billion users in 2023.
With Canadian institutions already adapting to new study permit caps and stricter institutional requirements, questions about recruitment practices in India have gained heightened attention. This shift from volume-driven recruitment to quality-focused partnership management is essential for maintaining recruitment integrity.
Recruitment isnt just lead generationits the first opportunity for students to connect with someone at the institution. This powerful insight from Marqus Dorame, Director of Recruitment and Enrollment at Arizona Online, captures the essence of his conversation with MindMax CEO Lee Maxey. Watch the full conversation.
Artificial intelligence (AI) is revolutionizing student recruitment , offering tools to meet the growing demands of efficiency and personalization. As higher education institutions face shrinking pools of applicants and increased competition, the ability to deliver targeted, meaningful engagement is more critical than ever.
Universities, reliant on recruitment agents and aggregator platforms, face enduring challenges in ensuring the quality and integrity of student admissions. It not only introduces transparency and accountability to the recruitment process but also fosters a level of openness and trust previously unseen in the industry.
Key Takeaways : Todays undergraduate enrollment and recruitment strategies should be data informed and personalized, prioritizing quality over quantity. For todays higher education institutions, attracting the right students is more important than reaching a high volume of applicants.
Some 250 colleagues from 17 universities across Scotland gathered in Glasgow for the 2025 Scottish Universities International Group (SUIG) conference held at the University of Strathclyde’s Technology and Innovation Centre. Elsewhere, key data highlighted the strengths of Scotland’s international education offering.
At this years event with many universities facing cuts or financial uncertainty there was noticeably more divide and debate over approaches to international student recruitment. What is your institution trying to achieve when recruiting international students? How do we (and should we) leverage it?
At RNL, we’re constantly looking at the trends shaping higher education, and AI is definitely a big one. Ultimately, success in today’s ever-evolving higher education landscape hinges on a delicate balance: embracing the power of technology like AI while never losing sight of the fundamental importance of human connection.
As per a recent report by the British Council, there are some significant highlights concerning international students and Vietnamese higher education institutions in these decisions. A long-term goal is establishing English as the second language within the education system.
A new report from United Educators reveals that enrollment concerns reclaimed the top spot as the most pressing risk facing colleges and universities in 2024, with 71% of institutions identifying it as a major challenge. This represents an increase from 67% in the previous year.
Smothers In a powerful response to growing challenges facing Black students and institutions, Virginia Union University (VUU) recently convened over 250 educational leaders for an urgent national summit addressing the state of Black education in America. Board educator displacement and current threats. The virtual B.L.A.C.
At RNL, we’re constantly looking at the trends shaping higher education, and AI is definitely a big one. Ultimately, success in today’s ever-evolving higher education landscape hinges on a delicate balance: embracing the power of technology like AI while never losing sight of the fundamental importance of human connection.
Cheryl Holcomb-McCoy What happens when we strip education of its resources, devalue its professionals, and politicize its purpose? Were finding out in real-time, and nowhere are the consequences more alarming than in our efforts to diversify the educator workforce. America is undergoing a calculated retreat in federal education policy.
Reading Time: 8 minutes Education marketing is poised for a transformative shift in 2025. As technological innovations accelerate and global competition intensifies, schools, colleges, and universities must adopt strategies that meet the evolving expectations of prospective students. What is education marketing? Lets explore!
There may be no greater enthusiasm for the emerging technology than in student enrollment and recruitment. Beginning last fall, Berry College and Knox College deployed CollegeVine’s AI Recruiter , an AI-based admissions assistant. AI is playing a bigger role in higher ed operations despite persisting pockets of skepticism.
Artificial intelligence is influencing every aspect of the higher education experience, from recruitment strategies to long-term student success. However, the opportunities and challenges associated with using AI in higher education require careful strategic planning.
Key Takeaways: The pandemic exacerbated staffing challenges in higher education graduate enrollment management, leading to increased demands for flexibility, better pay, and improved work-life balance among staff. As GEM leaders navigate these pressures , finding effective strategies to stabilize and support their teams has become crucial.
Over the last few years, interest in transnational education has surged. However, the shift to transnational education represents three broader trends that over time will, in my view, be much more significant than immediate pressures and constraints. As a result, a growing number of students will look to travel overseas to study.
[I] was also thrilled to announce more opportunities for Vietnamese students to study in New Zealand, and witness partnerships agreed between New Zealand and Vietnamese education institutions today too, the post continued. The upward trajectory signals growing interest and confidence in New Zealand as a study destination.
In an era dominated by screens and social media, it’s easy to think that the college recruitment landscape has become impersonal. The shift in virtual recruitment In today’s digital age, virtual experiences and tours have become an indispensable tool for colleges and universities.
Key Takeaways: Personalized, timely, and relevant communication is key to engaging prospective students and meeting enrollment goals in higher education. By integrating these principles, higher education institutions can deliver a cohesive and impactful communication strategy that strengthens student engagement and builds trust.
As higher education faces what experts call an “ enrollment cliff ,” with projections showing a potential 15% decline in traditional college-aged students, institutions are radically re-imagining their recruitment strategies.
Jointly backed by decades of education and tech expertise, it removes inefficiencies while preserving the human connection students value. I grew up in a small village in India, the son of farmers who believed deeply in education, not just to change one life, but to uplift entire generations. That belief fuelled everything.
This year, education marketing will continue to evolve rapidly, and staying ahead means adapting to the latest trends, technologies, and audience expectations. As a school marketer or administrator, you have the opportunity to refresh your education marketing plan, making it more dynamic, personalized, and impactful.
While recruitment is essential to maintaining a thriving institution, keeping students engaged and enrolled until they complete their programs is just as vital. As an education marketer, ask yourself: how can you create an experience that ensures students feel supported and motivated to stay the course? Why is that?
Wilson,the quest to attain R1 status the highest designation auniversity can get for its research enterprise is aboutmore than just attaining some sort of higher education sealof approval. The groups work came tofruition in February, when the Carnegie Foundation and theAmerican Council on Education published a new version ofthe system.
Last year, Pakistans Higher Education Commission revised its TNE policy to provide greater clarity on requirements, operational models, and introduce guidelines for establishing offshore campuses of Pakistani higher education institutions. When it comes to selecting recruitment agents, universities need a sustained strategy.
This initiative addresses long-standing financial barriers that have prevented countless talented students from pursuing education in the UK. Transforming international student recruitment “This is a game-changer for international student recruitment,” says Sudhanshu Singh, UAPPs director of strategy.
This blog has been kindly written for HEPI by Charles Hardy, Education Partnerships at Handshake UK. They wanted to use new technology to ensure all college students received equal access to meaningful careers, no matter where they were from or where they studied. Be part of the conversation.
Graduate enrollment leaders in higher education today may well feel like they are fighting their own battle, trying to reach their enrollment targets without sufficient resources while also navigating the complex landscape of increasing competition, shrinking budgets, and staffing turnover.
As schools and workplaces return to in-person post-pandemic, so is college recruiting, according to a new report from the National Association of Colleges and Employers (NACE). Dr. Mary Gatta The 2023 Recruiting Benchmarks Report examines survey data from a NACE survey conducted from April-May 2023. recruiters in 2023, down from 9.0
In the recent tumultuous weeks within the Canadian international education sector, the federal government’s announcement of caps on international study permit applications has left the industry grappling with unprecedented challenges. Most importantly, student recruitment practices need a paradigm shift.
Technological leaps, shifting student expectations, and newfangled marketing strategies have all conspired to transform this once-straightforward model. Adapting to Changing Demographics Demographic shifts, like increasing diversity and the rise of non-traditional students, demand that colleges adapt their recruitment strategies.
Reading Time: 10 minutes The way higher institutions define and acknowledge student success in higher education today is changing rapidly. In this blog post, we’ll explore the true meaning of student success and what key metrics are best p laced to measure student success in higher education. Try the HEM Student Portal!
Published by Oxford International Education Group , it highlights the challenge of balancing institutions’ revenue generation goals with the mission of attracting more diverse international students who are often those who need the most support to be able to afford a costly US education.
Amanda Malu stepped into her role as chief executive of Education New Zealand (ENZ) in October 2024, marking a return to the education sector. Its nice to be back, she says, reflecting on her past experiences, which include senior marketing roles at the Tertiary Education Commission and within the vocational education sector.
Weve launched a new campaign called Study in Kazakhstan … Its attracting talent, its building reputation: so far, so good, Kazakhstans minister for science and higher technology, Sayasat Nurbek, told The PIE News.
The program, coordinated by Finlands ministry of economic affairs and employment, and ministry of education and culture, encourages education-based and work-based immigration. Students from India who study in Finnish institutions usually go for science and technology courses, said Lhdevirta.
Colleges and universities have spent more than $1 billion on educationaltechnology since 2020, making enormous investments focused on improving the quality of remote learning and eventually expanding into student tech, campus safety tools and much more.
Key Takeaways: Traditional “funnel” models for enrollment management are outdated, as they focus on broad recruitment rather than personalized, data-driven approaches. No longer can recruitment efforts be generalized; instead, tailored approaches must be designed for diverse student profiles.
In the modern higher education environment, resilience is the key to survival. At today’s colleges and universities, recruitment and retention challenges will only become more daunting as the 2025 enrollment cliff nears. To be resilient is to be able to stand strong against looming obstacles, face them head-on and quickly recover.
Higher education is at an inflection point. Recruitment is evolving just as quickly. Tools like AIDO, an upcoming AI recruitment platform, go beyond data analysis, combining internal CRM data with external insights to identify untapped markets. The question is not whether AI will redefine international education, it already is.
Presenting at the HBCU/MSI Research Summit, Broderick Turner discussed how the Technology, Race, and Prejudice Lab is addressing racism in marketing research. is dedicated to examining the pervasive influence of race and racism in marketing, consumer technology, and market research. So, our goal is to make the tent bigger.”
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