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10 Proven Strategies to Recruit Students Online: From Awareness to Enrollment

HEM (Higher Education Marketing)

Reading Time: 13 minutes Now more than ever, knowing how to recruit students online is essential for success. A successful student recruitment plan requires a blend of innovative digital tools, personalized engagement, and a deep understanding of student behavior. In 2025, brochures and campus visits alone are no longer enough.

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How to Recruit Undergraduate Students Who Persist

Liaison International

Key Takeaways : Todays undergraduate enrollment and recruitment strategies should be data informed and personalized, prioritizing quality over quantity. Instead of mass marketing, this approach encourages institutions to recruit based on the distinct needs, goals, and interests of each student cohort.

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On a Mission: Damon L. Williams Jr., Takes on the World

Diverse: Issues in Higher Education

In his sophomore year of college, Williams had begun to struggle academically and financially, but the leadership and faculty at Xavier gave him the opportunity to continue his education. Dunn says he speaks with Williams daily, seeking advice on managing people, navigating spaces, and how to best lead his program of young engineers.

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The Evolution of College Recruitment: What’s Working in 2025

Helix Education

As higher education faces what experts call an “ enrollment cliff ,” with projections showing a potential 15% decline in traditional college-aged students, institutions are radically re-imagining their recruitment strategies.

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Virginia Tech’s CEED Program Builds Pipelines to Engineering

Diverse: Issues in Higher Education

Starting with programs for middle and high school students, through supports for graduate students, the Center for the Enhancement of Engineering Diversity (CEED) at Virginia Polytechnic Institute and State University (Virginia Tech) has provided inspiration, insight, encouragement, and community for engineering students.

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Optimizing SEO for Private Schools: Best Practices to Increase Online Visibility

HEM (Higher Education Marketing)

Search engine optimization (SEO) is pivotal in increasing online visibility, helping private schools rank higher on search engine results pages (SERPs) and ensuring they remain top-of-mind for potential applicants. Virtual campus tours and video interviews with faculty. Contact HEM today! Source: HEM 3.

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Higher Education Strategic Planning That Drives Growth and Faculty Buy-In: Changing Higher Ed podcast 257 with host Dr. Drumm McNaughton and Dr. Andrew Hsu

The Change Leader, Inc.

April 29, 2025 · Episode 257 Higher Education Strategic Planning That Drives Growth and Faculty Buy-In 34 Min · By The Change Leader, Inc. Rather than introducing immediate top-down changes, he led a full year of strategic planning that included participation from faculty, staff, students, alumni, and governing boards.