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10 Key Strategies to Improve Student Retention in Higher Education

HEM (Higher Education Marketing)

Reading Time: 11 minutes Student retention is one of the most critical challenges faced by colleges and universities. Understanding the factors contributing to student retention in higher education is the first step toward building effective marketing strategies that help students persist through their academic journey. Why is that?

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HBCU Leaders Unite to Address Threats to Black Education

Diverse: Issues in Higher Education

You have to be equally outraged by the racism that poisons campus culture and the racism that shows up in how we exclude Black stories, scholarship, and success from the academy." Wallace, who shared innovative approaches to recruitment, retention, and campus transformation. "You cannot be selectively horrified," Harper told attendees.

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university leaders

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Enhancing Access, Engagement, and Inclusion in Online Education

Faculty Focus

2021), emphasizing the establishment of environments conducive to students’ intellectual development. Clear instructions, consistent layouts, and easy access to resources contribute to a more inclusive learning environment. Virtual Support Services Support services play a crucial role in student engagement and retention.

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They Don’t Really Care About Us? Ensuring a Better Connection Between Research, Policy, and Practice to Ensure Success for Black Men in Higher Education

Diverse: Issues in Higher Education

Furthermore, the Black men that attend postsecondary institutions, reportedly have the lowest retention rates of all groups. Perhaps equally concerning is that policies at the state and potentially the federal level that champion the retention and persistence of Black men in higher education such as DEI are being eliminated.

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Seal of Excelencia 2024

Diverse: Issues in Higher Education

Institutional leadership must show a commitment to transformation and creating an environment in which Latino students thrive. Necessary support is provided through GANAS (Gaining Access ’AND Academic Success), an innovative access and retention program that serves community college transfer students. In academic year 2021-22, 45.1%

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Promoting Higher Education for Native Americans in Minnesota

Diverse: Issues in Higher Education

These are last-dollar funds, which means it covers a student’s remaining costs for tuition and fees after all other aid—scholarships, grants, stipends and tuition waivers—has been awarded, and it does not cover the cost of housing, food, transportation, books or supplies. We’ve got that unique Native and non-Native environment.”

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Top Retention Strategies for Diverse Modern Learners

HEMJ (Higher Ed Marketing Journal)

This is especially true in the online learning environment. As the needs of students change, universities must alter their recruitment and retention strategies to make sure that their messages resonate with diverse student prospects, and that they provide the right support services to meet these students’ needs.