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Social Media Listening Tips to Guide Your School Towards Success

HEM (Higher Education Marketing)

This year, for example, we will see a growing reliance on social media platforms for customer service and as valuable sources for school and program reviews. Additionally, educational institutions can use social listening to contribute to student recruitment and retention efforts.

Schooling 105
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What universities should do now in the uncertain OPM landscape

EAB

In it, as expected, the ED announced that they will conduct a formal review of the policy that allows OPMs to offer marketing and recruitment bundled with other services. Specifically: Analyze your programs’ price points to ensure they are justified by student outcomes.

university leaders

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Assessment and evaluation of microcredentials: What success looks like and to whom

WCET Frontiers

From a student recruitment perspective, the fact is that students today, and their parents for that matter, are thinking more critically about the ROI of the traditional four-year degree. We’re seeing that shift in mindset reflected in university recruitment numbers. Recruit skilled workforce. Engagement. Quality assurance.

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Rising higher ed leaders tackle campus challenges in EAB’s fellowship

EAB

Projects addressed topics such as program review, data strategy, budget models, enrollment growth, and more. The blog posts below are written by the participants to showcase their project and early outcomes.

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OPM and Third-Party Servicers Update; Your Turn to Inform the Department of Ed

WCET Frontiers

They cited predatory practices in recruiting, practices that border on misrepresentation, and potential higher debt for students. Allow revenue-sharing for just recruitment rather than all bundled service. The result appeared to be inferior education at a higher cost. There were some advocates of a middle ground.

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Student Satisfaction Data: Taking Action for Institutional Success

Helix Education

When used optimally, the data can offer a strong return on investment by informing retention/student success efforts, providing the student perspective for strategic planning, documenting the priorities for your institutional accreditation activities, and identifying your strengths to promote in recruitment materials.

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Assessing online courses—OSCQR rubric

EAB

Read more Explore EAB research EAB’s Flexible Work Collaborative for Hybrid and Remote Employees July 18, 2023 Create a Higher Ed Workplace Culture where Faculty and Staff Want to Stay July 14, 2023 Climate Feedback Gathering and Action Planning Toolkit for Higher Ed July 12, 2023 Respectful Workplace Policy Builder for Higher Ed July 10, 2023 (..)