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The Evolution of the Traditional Admissions Funnel: Adapting to a New Era

Liaison International

Technological leaps, shifting student expectations, and newfangled marketing strategies have all conspired to transform this once-straightforward model. Virtual events, webinars, and interactive content are must-haves to grab the attention of todays digital-savvy students. But times, they are a-changin. Mondy Brewer, Ph.D.,

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The Secret IO: “Building something better”

The PIE News

Over the past two decades, Ive watched the international student recruitment landscape change dramatically. Universities have a unique obligation, as bastions of knowledge and educational access, to challenge the status quo and adopt student-centred recruitment practices. Here are some alternatives to agents for consideration.

university leaders

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Get Results in 2025: Key Education Marketing Strategies for Success

HEM (Higher Education Marketing)

As technological innovations accelerate and global competition intensifies, schools, colleges, and universities must adopt strategies that meet the evolving expectations of prospective students. Marketing technology plays a pivotal role in streamlining operations. In an era of rapid technological advancements, agility is essential.

Education 105
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4 ways to look at AI’s growth on campus

University Business

Students are, in fact, more worried than faculty or administrators that the technology is “short-cutting their learning” and they want more guidance, according to a new study and survey from plagiarism checker Turnitin. Students share some of the same concerns as educators do about the growth of AI on campus.

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Best for international students: Which colleges ranked the highest?

University Business

Those conditions cross the college-going spectrum, “from recruitment and arrival to academic success and career development,” the list contends. Guidance on living and studying in the U.S. : “Top institutions provide workshops and webinars covering U.S.

College 105
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Webinar: Mental Health Equity on Campuses Requires More Extensive Work

Diverse: Issues in Higher Education

When it comes to improving mental health equity on college campuses, more work just needs to be done, mental health experts said during a webinar Wednesday. Schools recruit students from diverse backgrounds but fail to recognize and learn from the histories that come with such backgrounds, Elbert said. "We

Equity 122
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Unlock Your Enrollment Potential: Real Strategies for Real Results (We’re in This Together!)

Helix Education

I recently hosted a webinar sharing insights from our 2025 Marketing and Recruiting Best Practices for Undergraduate Students study, where 114 institutions of all types completed our survey about their use and effectiveness of recruitment strategies. Let’s make your website a powerful tool for student recruitment.